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The Story Of Gucci Sunglasses

By Dinara Parker

Many people, including a lot of celebrities, love Gucci sunglasses. That’s understandable since the name Gucci is synonymous with cutting-edge fashion and trendy styles. When you buy a pair of Gucci sunglasses, you buy something that not only looks good but has a lot of quality. Indeed, Gucci sunglasses have everything except the ordinary, making them a staple in the every-changing fashion world.

But did you ever wonder how it all began? Who was Gucci and how did his products become so popular? It all goes back to 1906 when Guccio Gucci, 25, started a small shop in Florence and called it the House of Gucci. Since he was skilled in making leather goods, Gucci put this knowledge to good use.

In the 1920s, he sold leather bags to horsemen and then luxury luggage items when his customers turned away from their horses and traveled in cars. By 1938, Gucci began his first retail shop in Romes Via Condotti but it was only in 1947 that the first leather bag with the familiar Gucci logo appeared. The red striped webbing, another trademark, was first seen in the 1950s.

Soon other items appeared including ties, shoes, luggage and the famous handbags with bamboo handles. Although Gucci died in 1953, his family continued his legacy by opening shops in Beverly Hills, London, Tokyo, Paris and Palm Beach. In spite of the success of the brand, the company suffered as a result of family problems and bad management decisions. Guccis brother Maurizio took over the reins of the ailing company and sold it to Arab buyers in the early 1980s.

In 1990, the company made a comeback when Tom Ford became the executive head of Gucci. Under Fords leadership, Gucci regained its place in the fashion world with products ranging from leather goods, colognes, perfumes, cosmetics, shoes, suitcases, watches, and the ever popular sunglasses.

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Article Citation
MLA Style Citation:
Parker, Dinara "The Story Of Gucci Sunglasses." The Story Of Gucci Sunglasses. 21 Aug. 2010. 5 Apr 2016 <>.

APA Style Citation:
Parker, D (2010, August 21). The Story Of Gucci Sunglasses. Retrieved April 5, 2016, from

Chicago Style Citation:
Parker, Dinara "The Story Of Gucci Sunglasses"

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