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Acupuncture Advertising Secrets

By Devin Smith

How effectively you advertise your acupuncture practice is one of the most important determinants for your long-term practice success. I consider the skill set of marketing and advertising to be even more important than your clinical skill set, as you will only be able to work on a lot of patients if you know exactly how to attract them to your practice.

In this day and age, you obviously have a lot of options when it comes to acupuncture advertising. I must say, however, that most traditional forms of advertising are going to waste your money and leave you feeling frustrated. In my experience, the internet is far and away the most effective medium you have available for advertising.

You can easily get your information in front of massive amounts of people in your local area. This can be done for free using marketing strategies such as Twitter, Facebook, and content distribution. Or, if you have a marketing budget, you can focus on PPC which is the most targeted advertising available.

The internet marketing trend for small businesses has only just begun. You have an incredible opportunity to be the ‘go to’ practitioner in your local area by positioning yourself in front of the hundreds or even thousands of people doing Google searches for acupuncture in your city every month. If you don’t do it, I can guarantee that one of your competitors will, which would only slow down your practice growth and limit your income.

I can understand that you may not want to learn internet marketing. It may sound boring or intimidating. But the potential payoff is just too great to ignore. Either do it yourself or have a team of experts do it for you. Good luck, take action, and think like an entrepreneur! That is how you will prosper in private practice.

Acupuncture advertising is simple once you understand the basics. Also, for some very low cost training on acupuncture marketing be sure to follow this link to the Dream Practice membership site.

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Article Citation
MLA Style Citation:
Smith, Devin "Acupuncture Advertising Secrets." Acupuncture Advertising Secrets. 12 Jul. 2010. 23 Dec 2014 <>.

APA Style Citation:
Smith, D (2010, July 12). Acupuncture Advertising Secrets. Retrieved December 23, 2014, from

Chicago Style Citation:
Smith, Devin "Acupuncture Advertising Secrets"

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