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Need A Hand In Website Selling? Here Are 8 Tips To Gain A Buyer’s Trust

By Travis Van Slooten

In website flipping, credibility, as much as a great website, is a big factor in your capability to sell a website. Listed below are 8 ideas that website sellers can use to gain buyers’ trust, generate interest for their sites, and accordingly, increase sales.

1. Stick to the facts.

Drumming up attention for your listing by overstating figures won’t get you anywhere. It’s not even advisable to calculate the “potential” earnings of a site (i.e., citing earnings for a day and multiplying this by 30 for a “month’s” income). Let the buyer do the computations himself.

2. Use screenshots and videos.

Screenshots will give the interested buyer a visual idea of how well your site is doing and generally, seeing evidence is usually more convincing than simply reading about it. Furthermore, providing information through videos can help you illustrate to buyers what you can offer. And whether you use screenshots or videos, just remember to add statistics that the buyer can’t confirm himself.

3. Give an answer to all comments and private messages promptly.

You can get all types of comments – even some nasty ones – but it’s important to put in a response to each one of these, and don’t put it off for so long. More importantly, don’t ever delete comments! This also applies for messages sent to you privately. If you are not able to respond promptly, this could give the wrong signal to the potential buyer.

4. Provide all contact information – and throw in a picture too.

Ok, so you indicated your name and email address but these are only two of the basic information that you should include in your listing. Give also your mailing address and telephone number. That way, an interested buyer can contact you without difficulty for any additional details he might need. In addition, putting a picture of yourself will give buyers the security that they are dealing with a decent person and improves your credibility.

5. Provide thorough answers to questions.

By giving one-liners as responses, or worse yet, just a terse “yes” or “no”, it would appear that you couldn’t be bothered to offer a longer and more informative response. And if you wish to have buyers remain interested, this is the very last thing that you’d want to do.

6. Use your real name.

For those who want to establish themselves as dependable website sellers this should be a no-brainer, but just just to emphasize to those who believe that using some hard-to-read or spell name is cool ? it’s really not. If you can’t divulge your full name for some reason, at least use your first name just so people know they’re transacting with a real person.

7. Share some personal details through a link to your bio.

Let others, particularly possible buyers, learn a bit more about yourself. This would come in really useful not only if you’re looking to sell websites but also if you’re establishing yourself as an internet marketer. A link to a webpage bio or to the About Me page within your website or blog will do.

8. Improve your trust rating.

If you’re selling websites mainly through, giving your trust rating a boost is simple enough. Just connect your LinkedIn and Facebook accounts to your Flippa profile.

Gaining buyers’ trust as a website seller isn’t really as daunting a task as it may seem. By following you can establish yourself as a reliable professional and you’ll go far as a website flipper.

Learn 4 additional tips on how you can gain a buyer’s trour sitet as a website seller and other site flipping tips by visiting our site today!

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Article Citation
MLA Style Citation:
Slooten, Travis V. "Need A Hand In Website Selling? Here Are 8 Tips To Gain A Buyer’s Trust." Need A Hand In Website Selling? Here Are 8 Tips To Gain A Buyer’s Trust. 25 Aug. 2010. 30 Sep 2015 <>.

APA Style Citation:
Slooten, T (2010, August 25). Need A Hand In Website Selling? Here Are 8 Tips To Gain A Buyer’s Trust. Retrieved September 30, 2015, from

Chicago Style Citation:
Slooten, Travis V. "Need A Hand In Website Selling? Here Are 8 Tips To Gain A Buyer’s Trust"

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