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How Internet Marketing Can Grow Your Traditional Business

By Wilson Resturbee

It’s likely you believe you don’t need to worry about internet marketing since you are already operating a successful traditional (a.k.a. brick-and-mortar) business. It’s likely that you might even look down on Internet Marketing. The truth, though, is that Internet Marketing can do quite a lot to help you build your business up to be even more successful. You might even be doing some of it already and not even know it! So which Internet Marketing techniques can you use to bring in more dough? Some of the best internet marketing techniques will be revealed in this article and once you apply them, you will soon see your business start to grow.

Make a video of your business. This is different to filming and advertisement.

Fine, it’s not completely different but there are some differences. The video will not feature only your company but you as well. Your video isn’t going to be featured during peak times on television. You can shoot the video with your own camera since it shouldn’t be expensive to make. You will put it up on YouTube and Vimeo or any other media sharing sites you can think of. Online video has exploded over the last year or so. The goal is for your business to have one so people can watch it and visit your site to discover what you do. Buy some online advertising. It’s pretty easy to do this using Google Adwords. Be very careful, though, because it doesn’t take long for the cost of pay per click advertising to get away from you. If you’d like something more targeted, work with independent sellers and websites for advertising space. This will give you more control and is usually better for your budget. Portals like Izea are also good for advertising because they pair up publishers with advertisers who want to let more people know about their subjects.

If you have too much inventory, why not sell the excess through an auction site like eBay? This is a fantastic way to introduce yourself and your business to those whose primary shopping portal is the Internet. Only sell the things that you would put up for sale in your clearance section–things that you wouldn’t be able to sell for a larger price in some other way. You should also spend some time learning how to properly keep yourself protected. eBay is currently a portal for scam artists who like to buy things and then demand refunds. At the same time, if your goal is to quickly sell off inventory while getting more eyes on your business, this is one of the best ways to do that.

You have to ensure people can find your business. Ensuring your site is properly set up around these terms is essential so people can easily track you down. Just don’t go overboard, that’s called keyword stuffing and is very frowned upon. The World Wide Web isn’t just a fad. In fact, the “web based” business world is slowly but surely taking over everything…including the world of traditional business. Over time, more and more traditional businesses are embracing the world of Internet Marketing to help build their businesses and raise their profit margins. The tips we’ve talked about here are only the start of what you can do to accomplish this for yourself too.

Wilson Resturbee is a well-known blogger who writes informative articles on different topics such as marketing, online business, home business, network marketing etc. Checkout his article on MLM Leads and on Zeek Rewards

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Article Citation
MLA Style Citation:
Resturbee, Wilson "How Internet Marketing Can Grow Your Traditional Business." How Internet Marketing Can Grow Your Traditional Business. 9 Apr. 2013. 22 Jun 2015 <>.

APA Style Citation:
Resturbee, W (2013, April 9). How Internet Marketing Can Grow Your Traditional Business. Retrieved June 22, 2015, from

Chicago Style Citation:
Resturbee, Wilson "How Internet Marketing Can Grow Your Traditional Business"

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