By Martha Orem
It seems that most successful businesses these days have websites, even companies that service only particular geographic areas. On the internet, where the market place is global, localized businesses could be at a great disadvantage.
A Local Business Web Site Example
Lets use the example of a car cleaning companies. The company only cleans cars in a specific city, yet wants to use their internet site to produce more business. Time and money is invested in advertising the site within the search engines, paying particular attention to marketing the website for the particular geographic region the service provider covers. Nonetheless, many visitors from around the globe are likely to come across the site if it’s well marketed.
Options for our example – a vehicle cleaning support – could include T-shirts, hats, cleaning clothes, wax and/or soap. Even just T-shirts could be an additional source of revenue, whereas the seller takes advantage not just from the direct sale, but the advertising the wearer of the shirt will provide.
Drop Shipping Makes Offering Products Simple
For the busy business owner, offering extra products for the sake of web sales may seem like an additional burden rather than a hidden source of revenue. Yet adding items to your internet site can be really easy. By using a drop-shipper, inventory is not needed. Services for example Caf Press allow products to be made as they’re ordered.
Also, if the site owner doesn’t wish to deal with inventory and stocking items, affiliate techniques can be utilized for revenue. Affiliate systems allow site owners to sign-up for income sharing programs with other businesses. An affiliate program enables website owners to provide the items or services of other businesses while obtaining a commission on sales generated from the website owner’s website.
In short, if you run a business that operates on a local basis only, and also maintain a web site, it may be well worth your while to expand to the global market by adding products or services that can be sold around the world.
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Topics: Management | Comments Off
MLA Style Citation:
Orem, Martha "Green Business Certification – Nearby Companies And Web Sites." Green Business Certification – Nearby Companies And Web Sites. 24 Jun. 2010. uberarticles.com. 18 Feb 2016 <http://uberarticles.com/business/management/green-business-certification-nearby-companies-and-web-sites/>.
APA Style Citation:
Orem, M (2010, June 24). Green Business Certification – Nearby Companies And Web Sites. Retrieved February 18, 2016, from http://uberarticles.com/business/management/green-business-certification-nearby-companies-and-web-sites/
Chicago Style Citation:
Orem, Martha "Green Business Certification – Nearby Companies And Web Sites" uberarticles.com. http://uberarticles.com/business/management/green-business-certification-nearby-companies-and-web-sites/
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