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Folder Printing – How To Build Your Company Image

By Anne Austin

The press kit folder is an effective way of creating a good publicity. The press kit folder usually generates positive attention because it is professional looking. What’s even better about press kit folder printing is that it is so economical.

Business organizations utilize a press kit folder so they can establish their professional image. Hence like in making other marketing content, creating a press kit folder also necessitates conceptualizing a design that is suitable to its nature.

The standard size of a press kit folder is 8 1/2×11. While this may be the ideal size of a press kit folder, several business enterprises have learned to deviate from this commonality. A custom-made press kit folder can indeed serve very effectively for businesses who know when and where to apply this technique.

Careful planning of the design of the folder is integral to the success of a press kit folder. Clients who are new to this printing project should request for sample works to get an idea.

Cost Considerations In Folder Printing

This article, however, puts emphasis on cost considerations in folder printing. There are four factors that are likely to have impact on the cost of the project. First is the type and color of the paper to be used. Second is the quality of the folder. Should clients go for laminated and coated folders?

The chosen quality of color printing also brings an impact to the overall cost of the project. Clients may choose either the traditional black and white or the full color quality printing. It must be noted though that clients have to choose a particular quality of color printing not because it is cost effective.

Timeline is the fourth factor that can bring a significant impact to the project cost. Rush orders necessitate additional charges and so with the delivery of the finished product. Clients who supply their chosen printing company with digital or electronic files are most likely the ones to save money and get the printing done on time.

Find Out more about printing services and brochure printing from a reliable printing company.. This article, Folder Printing – How To Build Your Company Image is available for free reprint.

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Article Citation
MLA Style Citation:
Austin, Anne "Folder Printing – How To Build Your Company Image." Folder Printing – How To Build Your Company Image. 17 Oct. 2011. 17 Sep 2014 <>.

APA Style Citation:
Austin, A (2011, October 17). Folder Printing – How To Build Your Company Image. Retrieved September 17, 2014, from

Chicago Style Citation:
Austin, Anne "Folder Printing – How To Build Your Company Image"

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