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The 3 Myths Of Making Money With Podcasts Debunked

By janis markovich

Unless you have been living under a rock for the last few years, you will know that podcasting has become one of the hottest trends on the internet today. More and more people are making podcasts to promote their business today then ever before and with ease. Podcasts are a great way to deliver value to your listeners and build your online brand. But can you really make money from podcasts? If so, is it really easy or does it take a lot of work? There are a ton of myths surrounding the world of making money with podcasts. In this article, I would like to debunk the biggest three.

Myth # 1 – It’s very hard to create a podcast and unless you have a background in radio or are a DJ, it wont sound right.

This cannot be any further from the way it really is. Podcasts can be made by anyone with as little equipment as a mic and a Desktop/Laptop. Folks today on the web are looking for authenticity not perfection. They want diverse sources for their info and with the choice of podcasting and the ease of creating them, listeners are finally getting what they want. Raw, uncut, honest information delivered by the true subject matter experts who would not usually be able to have the knowledge or money to go out on the radio.

Myth # 2 – Nobody generates lots of income by making podcasts.

Although it really does not make sense for charging folks to listen to your podcast, it really does make sense to build a brand and reputation with your podcasts so that you can become an leader in your subject. By being a leader more doors will open and you will be able to find more avenues to make more money. Again, podcasting is a tool. It will not alone make you money but the way you use it will prove how much make you money.

Myth # 3 – It takes a long time to get your podcast online.

One of the major things I always tell my existing clients who got o me and ask about using something like podcasting to build their businesses is that they don’t need to get it up perfectly, they only need to get it up! Now I am not saying that you should put out poor quality but rather, strive to not try and perfect the podcast. Remember people are looking for authenticity so it does not really matter if other folks are making their podcasts more stylish. I am sure that when they started they did not get it perfect either. They did however get their first one up and that’s what matters the most.

Podcasting is not going away anytime soon. Unless you have been living under a rock for the last few years, you know of or have enjoyed a good podcast yourself. So don’t you put one up yourself? It’s easy to do so and you do not need a lot of cash or experience. Also if you do it right, you can build a massive brand and make more cash in the process. The most important thing of all is don’t wait. Get out there and put up your first podcast today!

Janis Markovich is an internet consultant who helps people around the internet get more exposure to their businesses by Podcasting. He has been podcasting and assisting businesses create podcasts for the last 5 years. Visiting his website about podcasting

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Article Citation
MLA Style Citation:
Markovich, Janis "The 3 Myths Of Making Money With Podcasts Debunked." The 3 Myths Of Making Money With Podcasts Debunked. 21 Jul. 2011. 25 Jul 2014 <>.

APA Style Citation:
Markovich, J (2011, July 21). The 3 Myths Of Making Money With Podcasts Debunked. Retrieved July 25, 2014, from

Chicago Style Citation:
Markovich, Janis "The 3 Myths Of Making Money With Podcasts Debunked"

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