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Common Abuses That Make An SEO To Be An Un Ethical One

By Aya Wilkinson_

Hiring an SEO professional can give you the desired visibility and ranking of your Website on search engine result pages. But sometimes your site may be at risk due to the unethical action of that SEO professional you have chosen. You will be responsible for what they have done as they can do a lot of harm to your site. Your site presence on search engine result pages may have a negative impact or even can be removed entirely from the search engine index. To avoid this type of unwanted consequence, do some proper ground work before taking the final decision of hiring an SEO professional.

Knowing in advance will cost you nothing but will save you from ultimate devastation. Therefore, it is wise to do research on the SEO professional that you are going to hire. Gathering knowledge about their experience by evaluating their examples of previous work will give you an idea about their ability. If the particular SEO professional has developed lots of international sites, that can assure you about their expertise. Make them reveal to you the techniques they want to follow for optimising your site.

Be aware of unethical SEO professionals. How can you determine whether an SEO is making deceptive act or it is the right one to optimise your site? There are some certain facts by which you can know that the particular SEO professional is doing aggressive marketing which are not accepted business ethics.

The most common abuse often done by an SEO professional is creating shadow domains that deceptively redirect the users to a site. These shadow domains are owned by the SEO professional, and claims that they are working on behalf of you. If the relationship with SEO professional is going to decline, they may redirect the domain to a different site even to a competitor’s site. In that case you are actually paying to develop a competing site entirely owned by the SEO professional.

Placing doorway pages loaded with keywords on somewhere of your website is another unlawful action, and the SEO professional will ensure you that this will make your page more relevant to most of the queries. This is not true as individual pages are not relevant for a large range of keywords. Often these doorway pages contain links of the SEOs other clients that may be are with illegal contents.

There are a few warning signs that will ensure you that you are working with a dishonest SEO professional. Since the type of warning is difficult to list in conventional way, so in case of any doubt, depend fully on your instincts. You can definitely walk away if the SEO professional owns shadow domains, links your site with other client’s site through doorway pages, if they offer to sell keywords in the address bar, if they are secretive in distinguishing between actual search results and ads that shows on search result pages.

If you are sure that you were deceived by any SEO professional then you can report it to the authority in your country responsible for regulating the online arena.

Managing the aclickahead writers team is the major activity Aya Wilkinson performaing these days. She is expert in running SEO Company She has handsome professional experience being a leading SEO Expert

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Article Citation
MLA Style Citation:
Wilkinson_, Aya "Common Abuses That Make An SEO To Be An Un Ethical One." Common Abuses That Make An SEO To Be An Un Ethical One. 2 Jul. 2010. 25 Feb 2015 <>.

APA Style Citation:
Wilkinson_, A (2010, July 2). Common Abuses That Make An SEO To Be An Un Ethical One. Retrieved February 25, 2015, from

Chicago Style Citation:
Wilkinson_, Aya "Common Abuses That Make An SEO To Be An Un Ethical One"

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