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Best Practices On Web Design And Development For Building Sites Visitors Love

By Susan B. Collins

Employing a few best practices on web design and development will go a long way towards helping you create a user friendly website. Think about website that you tend to avoid. Chances are good that they are difficult to use, won’t load properly in the web browser, or it is hard to read the content. As a designer, it is your duty to make sure your website can be easily experienced by your web visitors.

Even though there are a lot of web browsers on the market, these days, you want to make sure your site looks and operates the same in all of them. Each browser development team has different ideas on how the web programming code should work so this can be something of a challenge. A good habit to get into is to load your design in each of the leading browsers and make the needed adjustments for consistency.

Search engines index pages of a website. So, more often than not, your visitors will arrive at your website through a page with the information they are looking for on it rather than the front door. For this reason, and others, you should always have a menu with links to other sections of your website and the homepage.

Not everyone that comes to your site is going to have perfect 20/20 vision. A good portion of the population is experiencing age related myopia. Try to use eye friendly fonts that have good spacing and don’t go smaller than 12 pixels. Many will use the zoom function on their web browsers to enlarge text on the screen. To facilitate this, you should define your fonts in percentages rather than pixels or points.

A good habit to get into is to use the “Alt” tag on images and the “Title” tag on links. Browsers created for the visually impaired as well as search engine read those labels to understand what the link or image contains. In addition to making your site readable to the blind, you’ll also make your site more search engine friendly.

The number one reason why sites become ugly and hard to navigate is due to excessive ad placement. There is nothing wrong with generating income through advertising. However, cramming as many ads that will fit on your site is counterproductive. It makes it harder for visitors to use your site and you’ll only end up losing many of them.

There are a lot more best practices on web design and development than what is in this articles. However, employing these few tips will get you going in the right direction. If you endeavor to always but your visitor’s needs first, you will always create a site worth visiting.

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Article Citation
MLA Style Citation:
Collins, Susan B. "Best Practices On Web Design And Development For Building Sites Visitors Love." Best Practices On Web Design And Development For Building Sites Visitors Love. 21 Jun. 2010. 3 Aug 2014 <>.

APA Style Citation:
Collins, S (2010, June 21). Best Practices On Web Design And Development For Building Sites Visitors Love. Retrieved August 3, 2014, from

Chicago Style Citation:
Collins, Susan B. "Best Practices On Web Design And Development For Building Sites Visitors Love"

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