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Achieve Internet Success Through Great Search Engine Optimization

By Lucy Wathen

For the many people wishing to make a living from an Internet business, search engine optimization is an important factor. Unless you can attract a stream of targeted visitors to your site, you are not going to succeed. That is the simple truth of the matter.

Like any form of selling, Internet selling is dependent on the volume of customers. As only a small proportion of the stream of visitors will ever buy, one approach is to increase that conversion ratio. However, this still depends on getting sufficient numbers in the first place.

What you hope to achieve is the first page of results from a search for your keywords, preferably very near the top of the list for best results. Without this, the number of visitors will be very limited. The sheer number of results returned overwhelms surfers, so very few go beyond that vital first page; they depend on the search engine rankings to select the best results.

By choosing the keywords for your site very carefully, you can reduce competition. This will make the task easier, but you are likely to get fewer searches on those keywords. But appearing on the first page of even thought there are not as many searches is far superior to an appearance on pages lower down in the order in many more searches.

Linking to authoritative websites can also improve your ranking, so that you appear higher on the list. There are also a number of other, more technical strategies, which can lead to that elusive first page ranking and improved sales. Here it is best to get advice from an expert, as it is not easy for a newbie to get this right.

Even if you have to pay for it, search engine optimization will more than justify the outlay. Trying to save money by attempting to do this yourself is foolish, when you consider the money left on the table in lost sales. With a number of excellent SEO service companies to be found with a simple search, one is sure to match your requirements.

Want to find out more about Search Engine Optimization, then visit 301 Interactive Marketing to speak with a Internet Marketing Consultant about Internet Marketing Solutions.

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Article Citation
MLA Style Citation:
Wathen, Lucy "Achieve Internet Success Through Great Search Engine Optimization." Achieve Internet Success Through Great Search Engine Optimization. 10 Sep. 2013. 25 Jul 2014 <>.

APA Style Citation:
Wathen, L (2013, September 10). Achieve Internet Success Through Great Search Engine Optimization. Retrieved July 25, 2014, from

Chicago Style Citation:
Wathen, Lucy "Achieve Internet Success Through Great Search Engine Optimization"

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