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Content Management Tools

By Dave Klein

Software programs that are developed to manipulate, create and optimize a website are called content management tools. This will bring traffic to your site, and create a fun and hassle free experience.

Larger companies with their own IT department normally create their own content management tools to meet their needs. This tends to be more cost efficient than buying a pre-made package. It is more time consuming when all is considered. The software has to be developed, then the employees have to be trained to use the program. There is also more room for mistakes and no guarantee that the program will perform correctly.

When you buy a pre-packaged content management tool program, you have to take the time to compare the programs so that you are sure to get the one best suited for your needs. They are all based on the same model but all have different features. All of these pre-formed programs have to be purchased and licensed and this can be costly. You will still have to provide training to all employees that will be using the program. A very positive point to a pre-formed program is that it will come with a guarantee and all of the kinks have been worked out prior to use.

The main features of a good, solid content management tools package are as follows:

* Editing is a very important feature to look for. Most programs will use either XML or HTML. This is a language of codes that is used to edit material behind the screen and will make the changes to your website automatically. Each of these programs has pros and cons and your IT department should choose which is bested suited for your company’s needs.

* Content creation – distilling the copy on the site into a simple, easy-to-use form that can let you create, upload, edit, delete, or archive your words either on or off screen.

* Navigation is also important because you want the traffic that uses your site to be able to move around without any hassle. When you use a clear tree view you are able to see your links and where they are directing your traffic.

* You will also need to consider online team working, because you will want all the employees to be able to work at the same time, so that you will be as productive as possible.

* Digital Asset Management – controlling the external features of a website such a links, video, audio and/or flash-based items.

* Being able to change the language on your website is something else that you need to think about. A multi-lingual option may be something that you will need.

* You want your website to be user friendly. So personalization is very important, the easier that the site is to use the more traffic will repeat. A positive experience will raise the chance of someone wanting to use your site again.

Content management tools can be daunting when first considered but after doing careful research and experimenting with one or two good candidates, you will soon realize that they are no more mysterious or difficult to implement and use as a simple word processor!

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categories: content management tools,small business database,online content management,online database,web database software,cloud computing,business,finance,small business,databases,software,accounting,internet,computers

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Article Citation
MLA Style Citation:
Klein, Dave "Content Management Tools." Content Management Tools. 4 Jul. 2010. uberarticles.com. 13 Oct 2014 <http://uberarticles.com/business/what-to-look-for-in-content-management-tools/>.

APA Style Citation:
Klein, D (2010, July 4). Content Management Tools. Retrieved October 13, 2014, from http://uberarticles.com/business/what-to-look-for-in-content-management-tools/

Chicago Style Citation:
Klein, Dave "Content Management Tools" uberarticles.com. http://uberarticles.com/business/what-to-look-for-in-content-management-tools/


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