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Multiply Your Facebook Marketing with Online Scheduling

By Allison Ranier

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You are probably aware of the fact that Facebook is probably the largest social networking sites online, with over 800 million members. Since there are so many people there, it’s also one of the very best social media resources offered.

Facebook can be a Tremendous Marketing Tool

Using Facebook in the form of a marketing tool works well because it lets you position your marketing communications where your existing and prospective clients are. To do this, you need to build a business page on Facebook. After completion of this page, you need to get current and prospective clients to “like” the page. You can do this with several approaches, including a giveaway contest for individuals that like the page, or simply just requesting individuals to like the page. However, the most successful technique to draw prospects to your page is to provide unique content that potential and current clients can’t find anywhere else.

Incorporating Schedulicity into Facebook

Once you’ve created your Facebook business page and begun to develop a number of fans, you need to convert those prospects into paying clients. Encouraging individuals to schedule an appointment directly on your business page is an effective method of doing just that. Schedulicity supplies an online scheduling app that integrates seamlessly with a Facebook business page.

Benefits for the Service Provider

A significant key in online marketing is to minimize the clicks between acquiring a prospect’s desire and the call to action. There will be some level of abandonment for every click between the customer’s readiness to purchase and the checkout button. Implementing a ‘Schedule Now’ button on your Facebook business page removes the need for a client to click through to your website or make a phone call to book an appointment, meaning a greater percentage of converting prospective clients into customers.

Why it is Great for Your Clients

Giving your customers the ability to schedule a session on Facebook is a matter of convenience. After your discount offer or story of interest streams in their news feed, just one mouse click will transport them to your business page. From there, they are able to book an appointment by way of Schedulicity’s Facebook app. This service allows them to book a session at anytime, day or night, doing away with voice mails and call backs.

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Article Citation
MLA Style Citation:
Ranier, Allison "Multiply Your Facebook Marketing with Online Scheduling." Multiply Your Facebook Marketing with Online Scheduling. 3 Feb. 2012. uberarticles.com. 12 Apr 2012 <http://uberarticles.com/computers-and-technology/software/multiply-your-facebook-marketing-with-online-scheduling/>.

APA Style Citation:
Ranier, A (2012, February 3). Multiply Your Facebook Marketing with Online Scheduling. Retrieved April 12, 2012, from http://uberarticles.com/computers-and-technology/software/multiply-your-facebook-marketing-with-online-scheduling/

Chicago Style Citation:
Ranier, Allison "Multiply Your Facebook Marketing with Online Scheduling" uberarticles.com. http://uberarticles.com/computers-and-technology/software/multiply-your-facebook-marketing-with-online-scheduling/


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