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Wine Bottle Labels Make an Impact

By James Riggs

Very few wine drinkers recognize the importance of the wine bottle label, but they can really have a tremendous impact on the success of a brand. Most people would only be worried about how a wine tastes, and this is understandable.

Still, wine bottle labels can be fun, adding some character to what might otherwise appear to be a generic bottle of wine. If you’re a producer, these can often help to draw the eye to your products, and many will attest to the fact that marketing is just as integral in the world of wines as it is in any other industry.

Smart makers of wine will choose a label that somewhat resembles the wine inside the bottle. Letting your potential buyers know what to expect is a difficult thing to visually communicate, but casual wine drinkers may not know what the implications of a certain region, harvest, or year carry. As a result, the label goes a long way.

Let’s take a look at a few of the more interesting wine labels on the market today. With tens of thousands of original wines out there, it would be very hard to cover them all, so surely I’ll miss some good ones.

The first one is a wine known as “The Dog’s Bollocks”. This is a French red wine that doesn’t exactly sound great, but it makes sales.

While it may not sound at all appealing for a drink, it definitely strikes itself as a memorable wine variety, and you can be sure that many will be curious enough to sample the wine themselves.

One more that I’d like to talk about is Cleavage Creek wine. The name should give you an idea as to what this wine label involves, and this Napa Valley cabernet surely draws some attention to the bottle.

This is a bottle of wine that men surely wouldn’t mind looking at!

Visit this author’s blog, which speaks of vintage wine bottle labels and more.

categories: wine,drink,food,humor,hobbies,business,culture,art,advertising,education,entertainment,marketing,product reviews,psychology

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Article Citation
MLA Style Citation:
Riggs, James . "Wine Bottle Labels Make an Impact." Wine Bottle Labels Make an Impact. 15 Dec. 2009. 3 Aug 2014 <>.

APA Style Citation:
Riggs, J (2009, December 15). Wine Bottle Labels Make an Impact. Retrieved August 3, 2014, from

Chicago Style Citation:
Riggs, James . "Wine Bottle Labels Make an Impact"

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