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Navigating The Do Not Call Registry As A Real Estate Professional

By Brian Learson

For triumphant real estate agents, there is nothing more annoying or possibly damaging than violating the national Do Not Call Registry. This registry was produced to shield customers from aggressive telemarketers and sales people, and much like the CanSpam act, it has done its job convincingly well. Alas, for many small business people, and those that broker real estate, compliance with this law can be difficult, cumbersome and expensive.

Despite of the financial impact, it is the responsibility of REALTORS to uphold this law. Any documented violation of the DNC guideline can result in a swift and sizeable fine for the real estate agent. More importantly, action in recent years for violators has been dire. Thus, the benefits of compliance far outweigh the risks.

Luckily, for real estate agents that actively prospect on the phone, there is a simple solution. Lead generation services like the Real Estate Data Exchange,, include the ability to scrub their leads through the national DNC registry as an automated part of their service. This results in a clean list of prospective customers who are all DNC compliant. As a basic part of their service, companies like the RedX provide a comprehensive way to scrub listing leads against the DNC registry. This added service protects the REALTOR from accidentally violating the registry and allows them to cold call prospective clients with the assurance that they are in full compliance with this law.

In addition to the Redex do not call registry, there are numerous other marketing and lead creation services for real estate professionals. The types of tools and software vary and there is a variety of technology available. Thus, when looking for any type of lead generation service, especially if you are a REALTOR, choosing one that is DNC and CanSpam compliant is a fundamental and non-negotiable feature.

As a sales person, the responsibility of maintaining compliance with this and other laws is a fundamental requirement of doing business in America.

Real estate agents, if you are already in the market for a excellent source of expired MLS Listing Leads, then RedX Real Estate is a fantastic tool. This great software provides you with the resources to beat out your competition. Have more leads, extra listings and additional free time with the Real Estate Data Exchange now.

categories: real estate,realtor,broker,cold calling,dnc registry,selling real estate,real estate agent,real estate broker,redx

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Article Citation
MLA Style Citation:
Learson, Brian "Navigating The Do Not Call Registry As A Real Estate Professional." Navigating The Do Not Call Registry As A Real Estate Professional. 5 Jul. 2010. 1 Jan 2015 <>.

APA Style Citation:
Learson, B (2010, July 5). Navigating The Do Not Call Registry As A Real Estate Professional. Retrieved January 1, 2015, from

Chicago Style Citation:
Learson, Brian "Navigating The Do Not Call Registry As A Real Estate Professional"

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