When a customer buys a car with a price tag from the high fives into the six-figure range they expect to be treated very well indeed. They want to feel that they’re receiving something more than just a piece of sexy metal. Luxury car dealers know that their customers want concierge service and a luxurious experience.
But the “WOW” factor doesn’t begin after the sale is made. When looking for a luxury car, shoppers can expect to find a wide array of ‘extras’ available from the moment they walk in the door of the most attentive luxury car dealers.
But wait! Luxury cars are usually purchased by very busy people. Many luxury retailers are making new car deliveries to customers they have never even met in person. Online sales have grown exponentially for all car dealers in the past few years. Luxury car dealers were among the first to cater to customers who began buying new cars online and are accustomed to receiving a phone or online order for a six-figure vehicle.
The shopper may already know exactly which vehicle they want. By using online tools located at the dealer’s website, shoppers can choose the exact color and optional features that they want, get a price quote and learn if the luxury car they’re seeking to buy is in stock.
Happy customers bring referrals and a luxury car dealer knows this fact as well as any used car dealer. Keeping customers consistently pleased brings in lucrative repeat business and builds profitable long lasting relationships. Today, a luxury car buyer can even buy their car without ever stepping foot into a dealership’s showroom.
The luxury car customer need never step into a dealer’s showroom. Everything can be handled online, over the phone and via fax. On site delivery of new cars to the customer’s home or office is becoming more common.
Even after the sale, many luxury car dealers provide valet and concierge service for routine and/or special follow-up service visits. Many dealers provide customers with the option of scheduling service visits online. Luxury car dealers continue to “WOW” their customers after the sale even if the customer never steps foot onto their car lot.
Nowadays there are specialist car hire companies so driving expensive cars does not have to be a privilege reserved for a small percentage of the country’s richest. Luxury car dealers will usually have cars available for hire just for those special occasions like posh parties or weddings, or for people who just fancy showing off!
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MLA Style Citation:
McCarthy, Ron B. "Luxury Car Dealers Provide A Luxurious Buying Experience." Luxury Car Dealers Provide A Luxurious Buying Experience. 25 Jun. 2010. uberarticles.com. 5 Aug 2014 <http://uberarticles.com/travel-and-leisure/luxury-car-dealers-provide-a-luxurious-buying-experience/>.
APA Style Citation:
McCarthy, R (2010, June 25). Luxury Car Dealers Provide A Luxurious Buying Experience. Retrieved August 5, 2014, from http://uberarticles.com/travel-and-leisure/luxury-car-dealers-provide-a-luxurious-buying-experience/
Chicago Style Citation:
McCarthy, Ron B. "Luxury Car Dealers Provide A Luxurious Buying Experience" uberarticles.com. http://uberarticles.com/travel-and-leisure/luxury-car-dealers-provide-a-luxurious-buying-experience/
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