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Various Logos That Suit Your Style

By Stephen Grisham, Sr.

Similar to everything else, every logo has its personal merits, benefits and/or restrictions and negative aspects. The analysts may think that the logo is more suitable for another market segment or those with business needs that are not offered. It is easier for you to make an educated decision regarding which type of logo is best for your requirements if you have some familiarity with the various types of logos and their pros and cons.

Text Logs, Word Mark or Logotype Fortune 500 corporations prefer these. Oddly, the fact that they are so simple makes them harder to design because the possibilities of design are rather limited. The designer must use real talent and not resort to tricks. An experienced log designer is needed for the font based logo design. If you want a logo that will get right to the point without a lot of clutter, multiple graphics, too many illustrations and too much clip art, you will want to use a Word Mark logo.

Iconic/Symbolic Logos These are logos that normally feature extremely simple graphics/symbols. These normally portray an aspect of your products and/or an image of your company. The best thing is that you can use them alone or with text and/or graphics. Therefore, this is just about the most frequently used sort of logo. Typically, this type is harder to produce and requires the knowledge of a professional logo designer.

Graphical/Combination Logos Graphical or combination logos as they are often referred to, are a cross between an iconic symbol and a picture type logo. Logos fitting into this category are very pleasing to the eye. So much detail is involved that they are easily recognizable and technically they are easier to utilize in all types of media.

Illustrative Logos Illustrative logos are bit more complex and detailed in comparison to graphical/combination logo types. They use a picture or illustration of a particular feature of your business or product. With this kind of logo, your company’s name, business concept or mascot can be displayed.

Stephen Grisham, Sr. is a freelance writer for InfoServe Media, LLC. If you are looking for a web design, InfoServe is where to look. If you just need periodic updates to an existing site, InfoServe Media also offers website maintenance.

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Article Citation
MLA Style Citation:
Sr., Stephen G. "Various Logos That Suit Your Style." Various Logos That Suit Your Style. 2 Jul. 2010. 15 Feb 2016 <>.

APA Style Citation:
Sr., S (2010, July 2). Various Logos That Suit Your Style. Retrieved February 15, 2016, from

Chicago Style Citation:
Sr., Stephen G. "Various Logos That Suit Your Style"

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