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Let Your Brand Name Lighted Up On Glow Sticks In Brand Color

By Henry Nelson

Handing out imprinted glow sticks and glow necklaces with a company or brand’s name has turned out to be a novel and cost-effective marketing innovation. Custom glow sticks, compared with advertising in TV and newspaper, do have several advantages such as original, low cost, lighting up the messages, etc. Promotional light sticks and LED products are also used as giveaway in trade shows and even included in direct mailing.

Since what makes a glow sticks’ light is a simple chemical reaction taking place immediately after a glow stick is bended, temperature would change the intensity of the chemical reaction and therefore the brightness of the light. This interesting fact will enable you to change the brightness of light sticks. And the duration of the glow of glow necklaces and other glow in the dark items will be impacted too.

Imprinted glow sticks can be used for decorations. Not only words but pictures can be imprinted on glow necklaces and light sticks too. For example, for Halloweens, monster and flying bats images are imprinted on orange and green sticks to make them customized for the holiday. They are easy to use and as they are available in so many colors, you can easily find glow sticks in your favorite color.

The majority of light sticks products are valid for as long as 2 years. But they should be kept in the wrapping until ready to be activated. Glow necklaces products also don’t like direct sun ray. A cool storage place is preferable. Glow sticks are often referred to as light sticks as well. But light sticks can also mean LED sticks that are powered by LED light bulbs and batteries, instead of chemical reaction.

According to Wikipedia, chemiluminescence basically means emission of light with limited amount of heat generated through a chemical reaction process. Inside glow necklaces and glow sticks, there are thin glass ampoules and their purposes are two folds, one is to separate the two chemicals, and the second is to make it easy to get light sticks glow with users breaking the glass ampoules.

Of all the party products, light sticks are one of the most affordable. With less than 50 cents per piece, glow sticks provide great entertainment values.

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Article Citation
MLA Style Citation:
Nelson, Henry "Let Your Brand Name Lighted Up On Glow Sticks In Brand Color." Let Your Brand Name Lighted Up On Glow Sticks In Brand Color. 22 Jun. 2010. 4 Sep 2014 <>.

APA Style Citation:
Nelson, H (2010, June 22). Let Your Brand Name Lighted Up On Glow Sticks In Brand Color. Retrieved September 4, 2014, from

Chicago Style Citation:
Nelson, Henry "Let Your Brand Name Lighted Up On Glow Sticks In Brand Color"

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