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An Introduction To Affiliate Marketing

By Samuel Fredericks

Few of us can remember what life was like before the dawn of the internet age even though it was not that long ago. Products like laptop computers, stable, fast wireless connectivity, net-books, and smart phones have taken us far beyond the clunky old desktop computers and 28k or 56k modems. Our connected devices accompany us everywhere and have become much more than a simple communication device. Through the internet connection we can access a wealth of information so we never feel out of place wherever we may roam.

For business we have seen great changes in the publishing industry and broadcasting industries especially. Regarding the publishing industry, it is pretty well known that print newspapers’ business models have been extremely hard hit. We are even seeing book publishers making big moves into eBooks with devices like the Kindle and the iPad now leading the way. Surely such a huge move to the digital age would open up opportunities, to all who would look, to make some extra money or even change careers, making a living utilizing aspects of this new technology. We are, after all, still in the early stages.

One of the first ways I became involved in using the internet to make money came with the start of Google Adsense. I could create simple websites targeting a single hobby or idea and ad Adsense ads to them. When my visitors click on an ad, I get a commission for introducing them to the vendor via the ad.

Adsense usually provides small commissions and I soon found a way to make more money through affiliate marketing. Affiliate marketing programs are now quite common, even and Walmart offer a way for you to make money by ‘driving traffic’ to their websites through affiliate links. It is a simple matter of setting up an account, receiving affiliate link ‘code’ with your affiliate ID embedded in it, and adding it to the HTML of your website. Its not complicated programming, but it does require some technical skill to get affiliate marketing done right.

But where it all started, of course, was people or companies selling their own products. If you wanted to do this you would have the huge task of setting up order taking and payment capability. I tried it back in the day and it took up too much of my time. Today it is a much simpler process thanks in part to services like PayPal.

These days it is much easier to create robust sites thanks to blog software like WordPress and content management systems like Joomla! and Drupal that have many available plug-ins that make it easy to add many eCommerce features among other things. I recommend WordPress for simple informative websites and Joomla! or Drupal if you require a more robust site like you would need for a company selling products on the web. In any case you will have the tools readily available to get started on your own affiliate marketing platform.

Want to find out more about affiliate marketing, then visit on how to choose the best affiliate marketing tools for your needs.

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Article Citation
MLA Style Citation:
Fredericks, Samuel "An Introduction To Affiliate Marketing." An Introduction To Affiliate Marketing. 27 Jun. 2010. 10 Oct 2014 <>.

APA Style Citation:
Fredericks, S (2010, June 27). An Introduction To Affiliate Marketing. Retrieved October 10, 2014, from

Chicago Style Citation:
Fredericks, Samuel "An Introduction To Affiliate Marketing"

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