Proven Article Marketing Strategies To Win Online

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If you’re doing business online then you have no doubt heard about the power of submitting your article to article directories. With the advent of article submission software, the job of distributing your content across the web is easier than ever. There are a number of guidelines you should follow to ensure that you get the most from article marketing.

Here some article writing and submission guidelines that I’ve personally used to improve the overall effectiveness of my submissions and guarantee that articles are placed on web pages with a high Google PR.

The value of article marketing is that your content has a life beyond a single web page. Website owners visit many of these article aggregation websites to find relevant content for their website, blog, or newsletter. As a result, your article can continue to be published for quite some time after it is submitted and posted. The real value of article submission is when third party sites provide a link back to your website in exchange for the content you have provided.

Make Sure Your Article Is More Than 500 Words. Too often I see valuable content that are just a few words short of the minimum required. Many article submission web sites have a length requirement of 500 words or more. I like to exceed the minimum threshold by at least 35 words so that sites that do not count prepositions still measure more than the minimum.

Construct Your Article Around A Specific Keyword Phrase. When you write an article about a particular subject, select a keyword phrase that helps to promote your website or service. The result is that search engines find your content easily based on the keywords you’ve used.

Create A Strong Headline. By developing a compelling headline, readers are drawn into your article and take notice. Even though your primary purpose is content distribution and building in-bound links to your web site or blog, don’t lose sight of promoting your content in a valuable way. Article submission works best when your headline requires individuals to stop and take notice. This leads to greater awareness and action among webmasters seeking content.

Create A Compelling Headline. By developing a compelling headline, readers are pulled into your article and take notice. Even though your primary purpose is content distribution and building links to your website, don’t lose sight of promoting your content in a valuable way. Article submission works best when your headline requires individuals to take notice. This leads to greater awareness and action among webmasters seeking content.

Focus On The Author Section. The most valuable aspect of article marketing is the link placed in the article content itself or in the author section. Links provide valuable link value for search engine purposes and can drive users back to your website. Article links can be provided in two ways. The first is through a link back to your website. This is a link to your website presented in the actual body of the article. The second is in the author section. The first type of link is rarely accepted by article directories. The second, which provides information about the author of the article, is usually less than a couple hundred words and usually accepts an html link back to your website. Choose your link text carefully and include with each article.

Submit Your Articles To Top Sites. Don’t waste your time submitting your article to sites that are brand new or only have a low Google PR. Find top ranked article sites using some type of article submission software that can give you indication of site age or Google PR. This helps you to spend your valuable time submitting to websites that can truly provide value to your article marketing efforts.

Using article marketing is simply a great way to improve your websites ranking. With the help of distributed content and links back to your website, search engines like Yahoo! take notice and assign your website a good amount of value. This comes back to you in higher rankings and Google PR.

Article marketing is an important part of everyone’s SEO strategy. What’s most important is that you develop content for a specific niche or area and teach something to those who read it. Individuals wish to learn and improve upon their work. By providing something of value, your content will be shared and distributed throughout the web.

If you’re looking for SEO experts who can significantly enhance your search engine rankings, then contact Upward SEO to speak to a SEO specialist.

categories: article marketing,online marketing,internet marketing,seo,search engine optimization,marketing,Internet,Google

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Tags: article marketing, google, internet, Internet Marketing, Marketing, online marketing, search engine optimization, SEO

Article Citation
MLA Style Citation:
Fleischner, Michael "Proven Article Marketing Strategies To Win Online." Proven Article Marketing Strategies To Win Online. 4 Feb. 2009. uberarticles.com. 25 Apr 2012 <http://uberarticles.com/web-owners/seo/how-to-win-online-with-article-marketing/>.

APA Style Citation:
Fleischner, M (2009, February 4). Proven Article Marketing Strategies To Win Online. Retrieved April 25, 2012, from http://uberarticles.com/web-owners/seo/how-to-win-online-with-article-marketing/

Chicago Style Citation:
Fleischner, Michael "Proven Article Marketing Strategies To Win Online" uberarticles.com. http://uberarticles.com/web-owners/seo/how-to-win-online-with-article-marketing/

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