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Wag The Dog Marketing Local SEO Optimization

By Susan Walker_

Here Wag the Dog Marketing will cover the basic steps of on site professional search engine optimization.

Keyword Research: Keyword research is key. You must determine what your client’s are searching for that relates to your products and services. And, never fall in love with the broadest phrases as they may be extremely hard to rank for.

You are far more likely to have success when you don’t make great efforts to search optimize phrases that your competitors are endlessly targeting. You want to focus on phrases that do relate to what you offer, however are not so competitive. You’d rather have 1% of 1000, then 0% of 5,000,000.

Good Keyword Content: Now, write one page/article per keyword placing the keyword in the article headline and throughout the article more at the beginning and ending. Use your main keyword like and hour glass, heavy on top and on bottom.

Use related keywords throughout the middle of your article to gain a wider range of first page search rankings for more phrases.

Effective Meta Tags: Humans are the main reason for creating good meta tags. The description is the only portion of our site that people will see on the first page of Google, Bing and Yahoo!. Therefore it must be well written or it will be passed over by your would be customer.

Think of your description as an ad in a newspaper. It must be short, catchy and clean in order to be acted upon. So make sure you do this carefully in order to get the click on your link in the results.

Internal Linking: For proper internal linking you should place your article keyword in a link pointing to another important page in your site. Be sure to link to this page from your home page and link back from this page to your home page making a circle.

We know these steps are the basics of on-page search engine optimization tips. However they are all important, so do them right and you’ll surpass all the garbage out there and skyrocket your income on the way.

For more than just basic local SEO optimization tips bark at Susan Walker, of Wag the Dog Marketing, tday to get help with your geo-targeted SEO.

categories: search engine optimization,SEO,Internet Marketing,Advertising

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Article Citation
MLA Style Citation:
Walker_, Susan "Wag The Dog Marketing Local SEO Optimization." Wag The Dog Marketing Local SEO Optimization. 22 Jun. 2010. 25 Dec 2014 <>.

APA Style Citation:
Walker_, S (2010, June 22). Wag The Dog Marketing Local SEO Optimization. Retrieved December 25, 2014, from

Chicago Style Citation:
Walker_, Susan "Wag The Dog Marketing Local SEO Optimization"

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